Marketing To Physicians For Referrals

The Anti-Kickback Statute And Marketing
The Anti-Kickback Statute and Marketing April 2013 Anjana D. Patel, Esq. physicians 8 | AKS and Marketing 8 Relevant OIG Opinions (cont’d) for professional services in exchange for referrals 20 | AKS and Marketing 20 Internet Coupon Sites (cont’d) ... Access Doc

A Well-Run Physician Relations Program Is Critical
A Well-Run Physician Relations Program Is Critical to Hospital Growth Planning, Meanwhile, physicians have more options for referrals. Strategic Health Care Marketing and Corporate Health Group, October ... Document Viewer

Patient Recruitment - Wikipedia
Patient recruitment includes a variety of services—typically performed by a Patient Recruitment Service Provider Post marketing studies delineate additional information Patient-directed communications designed to attract study referrals and raise enrollment. May include ... Read Article

Medicare Marketing Guidelines - Centers For Medicare ...
Medicare Marketing Guidelines For Medicare Advantage Plans, Medicare Advantage Prescription • Marketing representative materials such as scripts or materials circulated by physicians, other providers, or third-party entities. • Membership communications and communication materials ... Fetch Here

114M Penalty Issued In Medicare Fraud Case Brought By Whistleblowers
The defendants were found guilty of civil fraud against Medicare and other federally funded healthcare programs on January 31, 2018 by a jury sitting in Charleston ... Read News

DALLAS-#2111871-v3-Regulatory Guide For Texas Asso
Non-physicians may not employ physicians. Comment: be given as an inducement or a reward for referrals. Comment: There is an exception under the Stark Law for medical staff incidental benefits (not including cash or cash equivalents) ... Retrieve Full Source

UTILIZING ACCURATE DATA FOR PHYSICIAN REFERRAL, ACQUISITION ...
UTILIZING ACCURATE DATA FOR PHYSICIAN REFERRAL, ACQUISITION & TARGETING . 2 and physician referrals approach is key when marketing to Physicians. Physicians comprise some of the ... View Full Source

Marketing Traps For Healthcare Providers - Holland & Hart
Marketing Traps for Healthcare Providers Kim Stanger (9/16) • Applies if marketing physicians or their family members or giving remuneration is to induce referrals even if there are other legitimate purposes. ... Document Viewer

National Hospice & Palliative Care Organization
Of marketing and developing business opportunities for hospice and palliative care services in unfulfilled or overextension of services that in essence become inducements for referrals, Hospice physicians can also become an obstacle to informed consent if they are telling patients . ... Fetch Doc

HOSPITAL-PHYSICIAN JOINT MARKETING COMPLIANCE GUIDELINES
Marketing of physicians who are not hospital employees because marketing has value to independent physicians and physician or group — is also a source of Medicare-reimbursed DHS referrals for the hospital. Accordingly, in order to be protected, the arrangement must meet a Stark exception ... Retrieve Here

Stark Law Dos And Don’ts Best Practices For Your Physician ...
Stark Law Dos and Don’ts: Best Practices for your Physician Contracts Robert A. Wade, Esq. Partner physicians? How can you determine whether the volume and value of referrals ... Fetch Full Source

Physician Marketing And Advertising Corporate Compliance
Non-employed physicians are a likely source of referrals of Medicare business to Renown. Therefore, the Stark Law may be implicated by Renown marketing ... Access Full Source

816-REVISED-Marketing Hospice Today For A Changing Tomorrow
Physicians avoid hospice referrals in lieu of treatment Physicians do not distinguish between hospice care and Microsoft PowerPoint - 816-REVISED-Marketing Hospice Today for a Changing Tomorrow.pptx Author: kpc Created Date: ... Doc Retrieval

Marketing Pitfalls For Medical Device Manufacturers
The federal antikickback statute presents many potential pitfalls for medical device manufacturers looking to in a position to influence decisions and referrals. Risks associated with marketing initiatives generally arise in to make or influence referrals, such as physicians. ... Fetch Full Source

LEGAL ASPECTS OF MARKETING FOR HOME HEALTH AGENCIES ...
LEGAL ASPECTS OF MARKETING FOR HOME HEALTH AGENCIES & HOSPICES: ♦ Payments to physicians to sign plans of care for home 2 Advertising costs aimed at increasing referrals/ LEGAL ASPECTS OF MARKETING FOR HOME HEALTH AGENCIES & HOSPICES 19 ... Document Viewer

The Case For Hiring A Physician Liaison For Relationship ...
Physician Liaison for relationship marketing initiatives Generating PCP Patient Referrals Into Your Vein Practice. However beautiful the strategy, you should occasionally look at the results. When most physicians think of relationship marketing, ... Retrieve Doc

Avoiding Medicare Fraud & Abuse: A Roadmap For Physicians
A ROADMAP FOR PHYSICIANS ICN 905645 November 2017. PRINT-FRIENDLY VERSION. Target Audience: Medicare Fee-For-Service Program reward referrals of items or services reimbursable by a Federal health care program. When a provider offers, pays, solicits, ... Read Full Source

Hospital Corporation Of America - Wikipedia
Hospital Corporation of America (HCA) paying kickbacks to physicians for referrals, Columbia/HCA pleaded guilty to 14 felonies and admitted systematically overcharging the government by claiming marketing costs as reimbursable, ... Read Article

Stark Law - Wikipedia
Stark Law is a set of United States federal laws that prohibit physician self-referral, Stark introduced an "Ethics in Patient Referrals Act" bill concerning physician self-referrals. refund of monies received by physicians and facilities for amounts collected; ... Read Article

Paying Fees To Referring Physicians
Paying Fees to Referring Physicians Ethical or Not Ethical? W hen investigative sites are struggling with subject recruitment, and it outside physicians for referrals because management and investigators believe it is not permitted, resulting in the ... Retrieve Doc

Audience Insights. Communicating To Family Physicians
Audience Insights Communicating to Family Physicians ♦ Relies on a network of 15 specialists for patient referrals. can help you plan health communication and marketing efforts for this audience. ... Fetch Full Source

A2 How To Get More ReferralsHANDOUTS - C.ymcdn.com
HOW TO GET MORE REFERRALS WITHOUT BREAKING THE LAW Elizabeth E. Hogue, Esq. Office: encourage referrals from physicians. Providers must bear in mind, however, Marketing Hospice Services: Part VI ... Read More

Do You Use Facebook As A Marketing Tool? - YouTube
Facebook is all over the news. Do you use Facebook as a marketing tool? In this video, Dr. Vicki Rackner, President of Targeting Doctors, offers three ideas ... View Video